About You
- You have experience as a Programmatic Trader/Media Buyer.
- You effectively optimize campaigns across tactics to exceed client goals and KPIs.
- You're passionate about using data to inform optimization decisions, glean insights and make recommendations that improve campaign performance.
- You're an expert in full funnel programmatic advertising and understand how upper funnel supports mid and lower funnel tactics.
- You have deep knowledge of media vendors, platforms, data partners, measurement partners, 3rd party reporting, SSPs and DSPs.
- You want to grow your career with an innovative, competitive, forward-thinking company that celebrates and rewards success.
- You believe in going above and beyond to deliver a best-in-class customer experience.
- You're highly motivated and thrive in a fast-paced, constantly evolving environment.
- You're a team player who enjoys working with cross-functional teams and with clients.
- You thrive on change, innovation and have a "yes and" attitude.
- You're ready to be part of a nimble, growing company who's leading the industry in What's Next in OTT/CTV Advertising.
About Strategus
- We consistently blow our growth numbers away year over year… and have for the last 8 years running!
- We're an innovative leader in programmatic OTT/CTV advertising, optimization, targeting, reporting, and analysis. While others are just getting started, we've been exclusively focused on perfecting our approach to OTT/CTV advertising since 2015.
- We're on a mission to hire the best and are committed to creating exceptional employee and client experiences, where everyone is respected, fully engaged, and strives for growth.
Key Responsibilities
- Programmatically trade/buy inventory in a real time bidding environment.
- Analyze campaign pacing and performance daily and make optimizations to exceed the client's goals/KPIs.
- Optimize across tactics and platforms as needed to exceed campaign goals.
- Strategically utilizes a variety of inventory sources for efficient Supply Path Optimization; PMP, Preferred, PG, etc.
- Leverage 1P and 3P data to identify the best audience decisions.
- Participate in campaign kickoff meetings with Sales, Account Management, and the client.
- Responsible for managing key performance indicators of CTV/OTT video and Digital advertising campaigns as agreed upon across the team (sales members, clients, Ad Ops Lead, etc.).
- Provides strategic partnership to Account Management, Sales, and the Client throughout the client journey.
- Troubleshooting and providing resolution to video creative, VAST Tag, 3rd party ad server, or any other issues.
- Produce, implement, and troubleshoot tracking tags & pixels when needed.
- Analyze inventory performance and make recommendations on suppliers and pricing.
- Responsible for investigating and solving platform issues.
- Provide weekly, monthly, and ad-hoc reports to Account Management, Sales and Clients.
- Communicate campaign reporting and updates via zoom or in-person meetings with sales and clients weekly or case-by-case-basis.
- Assist with preparation and participate in Campaign Review discussions with Account Management, Sales and the client.
- Provide Account Management with impression forecasts, data segments, and campaign strategy as needed.
- Consume various digital advertising publications & sources to maintain a firm understanding of the innovations within the CTV and digital advertising industry.
- Other duties as assigned.
Qualifications
- MUST have 1+ year of knowledge and experience as a Media Trader/Buyer
- Trade Desk certification & experience required
- Other DSP experience a plus
- Experience working directly with CTV/OTT products preferred
- Excellent communication skills, written and verbal
- Ability to manage multiple initiatives
- Demonstrated ability to work independently, as well as in a team environment
- A systematic approach to work
- Google certification or other digital certifications are encouraged
What makes Strategus the best job you've ever had?
- We're an innovative company where everyone has an opportunity to contribute to the overall success of our team.
- We're constantly growing, learning, and trying new things, it's exciting and keeps us ahead of the curve.
- Our office is based in the Denver area, but we're a remote organization that is hiring from coast to coast.
- We are collaborative and hard-working, not to mention an absolute blast to work alongside.
- We are value-driven and work incredibly hard to meet our ambitious goals.
- A fun and challenging work environment to keep you engaged and growing.
- Flexible PTO, 401k plus matching, medical/dental/vision plans, short-term disability, parental leave, etc.
- Learning platforms to invest in your growth and development.